The masks are cheap because we source them directly in Seoul, not relying on anyone else – thus no markup. We buy these masks in bulk directly from the manufacturers or the local Korean distributors, and we pass these savings on to you.

Essentially, at these very affordable prices it is not worth it for us to sell individual masks – especially once you take shipping into account.
If enough people ask for it, we might build an actual shop in the future where you can order packs of 10 masks as a one-off. But for now, we think the subscription model works best.

We ship the Korean Sheet Mask Box once a month. Your first order is shipped the day after you place your order, and then we ship you a box every four weeks after that.

Of course! Please email us to make an appointment to pick up your shipment – we don’t have a storefront so unfortunately you can’t just drop by. But if you do come pick up your masks, we will throw in a special gift as a thank you.

Right now, our mask shipments are not vegan.

We are working with wholesalers and brands in Korea to get enough vegan masks so that we can offer this option in the future. If you sign up for our newsletter we will let you know as soon as it is available.

We are planning on offering a vegan & cruelty free box starting in December.

We only source high quality sheet masks from Korea from renowned local brands. These include Innisfree, Dr. Jart, Abib, Cicapair, afterglow, Biodance, Freemay, MediHeal, Dewycel, Torriden. We also try to include masks from up and coming Korean manufacturers that do not have English variants yet – for example 메디힐, 일소, 메디힐, or 더마토리. For these masks we will include printed translations of the Korean instructions on a card.

We try to offer a large variation of masks in each shipment. For example, a shipment might include a moisturing mask, a placenta mask, a calming serum mask, Hyaluron mask, and a Collagen mask. The exact combination of masks depends on the stock we have available and what is trending in Korea.

Unlike other shops in the UK, we only include authentic Korean masks straight from the source. We don’t have any of the fake-Korean (“Fauxrean”) – masks that have Korean writing on them to make them seem Korean but are actually manufactured in Europe – that you can find at many high street shops in the UK.

In the event that you are not satisfied with the sheet masks you receive, you can simply email us, and we can either process a refund or send you another set of sheet masks. So far, none of our customers have requested new sheet masks or a refund.

You can pause, cancel, or reschedule your subscription any time in our online portal by logging in with your email address.